From registration to the live room

Hey {FIRST NAME},

You're registered for The 4-Site Freedom Plan.

It's live on Thursday, October 29 at 7:00 PM ET (4:00 PM PT) and runs about 75 minutes. Join here: [WEBINAR LINK]

Throw it in your calendar right now so it doesn't get buried: [CALENDAR LINK]

I also made you something. It's called the $5K Job Niche Sheet. It's 40 home services where one job pays $5,000 or more, plus the exact Google searches I use to size up any city in about ten minutes.

I'm not sending it by email. It's waiting for you in the WhatsApp group for people who registered, along with the reminders on the night: [WHATSAPP LINK]

On the 29th I'm going to show you three things:

1. How to pick a market where one job pays $5K+. Because a $150 job will never pay you rent, and picking wrong is where most people lose six months.
2. How to rank a tiny AI site and get the phone ringing. The same ugly little sites that paid for my life in Thailand, built in an afternoon.
3. How to rent it with a job already in hand. No cold calling contractors with nothing to offer. You call them with a customer waiting.

See you Thursday.

Hey {FIRST NAME},

Gary is great at the actual work. Shows up on time, does it right, fair price.

His website was built in 2009 by his cousin after three beers.

So when somebody in his town Googles "roofer near me" at 9 at night with water coming through the ceiling, Gary doesn't exist. The guy who shows up first gets the job.

That's the gap I live in. I build a tiny website for that search, I get it ranking, and the calls come to me. Then I hand them to the best contractor in the area, and he pays me every month to keep them coming.

Here's the part that matters, though, and it's the part almost every rank and rent course gets backwards. I don't call the contractor first. I wait until the site's ranking and I've got a real job in hand. Then I call him and say, hey, I've got a guy who needs a roof, want it?

I call that the Lead-First Method. He's not buying a website from some stranger. He's buying a job that's already sitting there.

On Thursday I'll walk through all three steps, starting with how to pick the market.

Hey {FIRST NAME},

Quick bit of math, because it's the whole reason this works.

Say you rank a site for roofing in a mid-size city. One roof is $8,000 to $15,000. If that site sends the contractor even one job a month, he's made thousands.

So paying you $500 to $1,000 a month is a no-brainer for him. It's why they don't cancel. The contractor I rented my first calls to has made multiple hundreds of thousands of dollars off them, and he's never once asked to stop.

For you it looks like this:

• No trucks, no employees, no doing the work
• About an hour or two a week across all my sites
• 90%+ margins, because a tiny site costs next to nothing to run

One of my renters has paid me $77,118 so far. That's one contractor, paying every month, because the calls keep making him money.

I'm not telling you that so you think you'll be there next month. I'm telling you so you see why I only care about markets where one job pays $5K or more. That's step one on Thursday.

Hey {FIRST NAME},

I was an electrician for ten years before any of this.

When I started my own electrical business I figured the work would speak for itself. It didn't. I was good at the job and the phone just didn't ring.

So I took a couple of courses and built one little website for each city around where I lived. Nothing fancy. They ranked.

Those sites still bring in about 60 calls a month. They got my business to around $30,000 a month with just me. One guy, no crew.

Then I moved to Thailand, and I obviously couldn't take electrical calls from there. So I rented them to a local contractor for $500 to $1,000 a month. Then I built more sites and rented those too.

That's when it clicked for me. I didn't need to do the work. I needed to own the calls.

Nearly 100% of my income for almost three years came from those ugly little websites. That's what I'm teaching you on Thursday.

Hey {FIRST NAME},

If you've tried dropshipping, AI content, or a couple of expensive software subscriptions, you know the pattern. You're the product. Stop showing up and the money stops.

This is different, and honestly it's kind of boring. That's the point.

Building a site takes an afternoon now. The generator in my toolkit builds a full site in a few minutes. Once it's ranking, it mostly just sits there and does its thing.

All my sites together take me about an hour or two a week. Checking leads are flowing, a bit of upkeep, that's it.

You also don't need to be in the trades. Most of my members aren't. You're not doing the job, you're sending it to someone who does it every day.

Thursday I'll show you exactly what that hour or two a week looks like.

Hey {FIRST NAME},

Want to show you something one of my members posted.

Dale built a masonry site. Three days after it went up, he got his first call. That one job was $7,227. He paid $5,400 for the labour and kept $1,827.

Three days. One site. And that's before he's rented it to anyone.

That's what the Lead-First Method looks like in real life. Dale's now got a job in hand. When he calls a mason in that town, he's not some website guy asking for money. He's the guy with work to hand over.

I want to be straight with you, not every site gets a call in three days. Some take a few weeks. But the order matters. Rank first, get the call, then rent it.

Thursday I'll show you how to pick the market so your first site has the best shot at a Dale week.

Hey {FIRST NAME},

A lot of people who find me have already tried rank and rent.

They built a site, sometimes a few. Then they opened a list of contractors and started dialing. Contractor hears "website guy," hangs up. After twenty of those calls most people decide they're bad at sales and quit.

You're not bad at sales. You were just calling with nothing to offer.

Think about it from the contractor's side. Every week somebody calls him trying to sell him SEO. Why would he pay a stranger for a website that isn't making him anything yet?

Now flip it. You call and say, I've got a homeowner in your area who needs a $9,000 job done this week, do you want it? That's not a sales call. That's a favour.

Get the phone ringing first. Then call. That one change is the whole Lead-First Method, and it's step three on Thursday.

Hey {FIRST NAME},

Here's the mistake that costs people the most time, and it happens before they build anything.

They pick a niche because it's easy to rank. Gutter cleaning, handyman, junk removal. The site ranks, the calls come in, and then they find out every job is $150 and nobody will pay them $500 a month for that.

So my rule is simple. One job has to pay $5K or more. Roofing, foundation repair, concrete, pools, HVAC replacements, that kind of thing.

When one call is worth five grand to a contractor, $500 a month is nothing to him. When one call is worth $150, he's doing you a favour by picking up.

That's why the $5K Job Niche Sheet is the first thing I gave you. If you haven't opened it yet, it's in the WhatsApp group: [WHATSAPP LINK]

Pick three niches off the list before Thursday. I'll show you how to size up a city for each one live.

Hey {FIRST NAME},

These are the four questions I get asked most. Short answers here, long answers Thursday.

"Will a tiny site actually rank?"

In the right market, yeah. Most contractors' websites are bad. Like 2009-cousin-after-three-beers bad. You're not competing with Amazon, you're competing with Gary. I'll show you how to check a city in ten minutes so you know before you build.

"Will a contractor actually pay me?"

If you call him with nothing, probably not. If you call him with a real job in hand, most will. That's the whole reason I do it Lead-First.

"I'm not techie."

I was an electrician. The AI generator in my toolkit builds the whole site, logo included, in a few minutes. If you can fill in a form you can do this.

"How long until the first rent cheque?"

Honestly it depends on the market. Some members get a call in days, some take a few weeks to rank. I'd rather tell you that now than have you expect magic.

See you tomorrow night.

Hey {FIRST NAME},

Tomorrow's the day. 7:00 PM ET, 4:00 PM PT. Here's the link again: [WEBINAR LINK]

Two things that'll make it way more useful:

1. Have the Niche Sheet open with three niches circled. Grab it here if you haven't: [WHATSAPP LINK]
2. Pick one city you'd actually want to rank in. Somewhere you know, or a mid-size city near you. We'll use it live.

Come with a notepad too. I'm going to give you the actual searches I type, and you'll want to write them down.

And stay till the end. I'm giving away the Lead-First Call Script, the exact call I make to a contractor when I've got a job in hand, plus how I price the rent.

Hey {FIRST NAME},

Tonight's the night. 7:00 PM ET, 4:00 PM PT, about 75 minutes: [WEBINAR LINK]

Here's the plan:

1. Pick a market where one job pays $5K+. How I size up a city in ten minutes.
2. Rank a tiny AI site and get the phone ringing. The build, start to finish.
3. Rent it with a job already in hand. The Lead-First call, and the script you get at the end.

Then I'll show you what it looks like to get four of these paying you $500 a month each. That's $2,000 a month, and it's about what I needed to live really well abroad.

See you tonight.

Hey {FIRST NAME},

One hour. Here's your link: [WEBINAR LINK]

Grab a coffee, open the Niche Sheet, and come with one city in mind.

I'll start right at 7:00 PM ET.

{FIRST NAME}, we're live right now.

Jump in: [WEBINAR LINK]

I'm starting with how to pick the market, and it's the part most people get wrong, so you don't want to miss it.

Hey {FIRST NAME},

We're about fifteen minutes in. You haven't missed the important stuff yet.

I'm just getting into how to size up a city in ten minutes, using the searches from the Niche Sheet.

Jump in now: [WEBINAR LINK]